Following charges of abusing its market position to amass and exploit the personal data of 44 million individuals, Meta Platforms, the parent company of Facebook, is facing a lawsuit in the UK valued over $3.2 USD billion (about £2.3 EUR billion).
A senior adviser with the Financial Conduct Authority (FCA), Liza Lovdahl-Gormsen, in the United Kingdom, is filing the lawsuit on behalf of all British Facebook users between 2015 and 2019.
According to the allegations, Facebook gained billions of pounds by imposing unreasonable terms and conditions on users, forcing them to surrender their sensitive personal information.
While Facebook is the only social network in the UK where you can be sure to interact with friends and family, it also has a dark side, according to Lovdahl-Gormsen.
The Facebook Pixel, a tool that allows marketers to watch their consumers’ behaviour, was used to harvest personal data on the platform.
People use Facebook because it provides value to them, and users have “meaningful control of what information they share on Meta’s platforms and with whom,” as according to Facebook.
Opt-out class actions are those that represent a specific set of persons, and those who do not want to be a part of it should opt out.